One tip per day to improve your website design. No. 4 Apply Calls-to-Action
Within 5 seconds of landing on your website, can your visitors understand what your company does? Could users easily navigate to your blog if they needed to? Do you have an extremely high bounce rate on your website? Perhaps it’s time to take a hard look at how you design and optimize your site.
To address this, here are 14 tips, one per day, to ensure you’re moving in the right direction with your redesign and keeping your visitors coming back.
If you want to know more contact our specialists!
4. Apply Calls-to-Action
When someone visits your website, do they know what to do next? They won’t know which pages to click on or what actions to take if you don’t offer them some direction.
Call-to-action buttons are one of the many elements that indicate the next step a user should take on a page.
Take some time to add calls-to-action that guide and educate your site visitors.
Some examples of calls-to-action include: clicking here for more information, downloading a PDF, signing up for a webinar, watching a video, exploring all marketing services, or checking product or service pricing.
By doing this, you provide value to your visitor and increase the chances of converting them into a customer.