Tag: the Design Agency

The Technological Complexity of Gen Alpha: Challenging Brand Strategies.

Gen Alpha is still far from achieving independent purchasing power, but this cohort already exhibits greater complexity regarding brands compared to other younger generations....

TikTok Enhances Advertising Options with AI and Creator Tools

TikTok has been in the spotlight lately. In addition to the potential ban in the U.S., it also plans to lay off a significant...

Geofencing: What It Is, How It’s Applied in Marketing, and Its Advantages

Geofencing in digital marketing refers to the use of location-based technology to create virtual boundaries around specific geographic areas. Marketers create these virtual boundaries,...

Top Tools for Website Traffic and Performance Analysis

Top Tools for Website Traffic and Performance Analysis Analyzing website traffic and performance is essential for understanding how your audience interacts with your site. Regardless...

ChatGPT gains memory: A new feature remembers your preferences

ChatGPT gains memory: A new feature remembers your preferences OpenAI announced an update to ChatGPT, allowing users to input custom instructions for ongoing and future...

How Can You Improve the Performance of Your Campaigns?

How Can You Improve the Performance of Your Campaigns? When it comes to marketing and advertising, continuously improving performance is crucial for the success of...
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